Thank you for your comments in “Something beyond MDM is coming your way – would MDM 2.0 fly?” and starting the discussion to expand the definition of MDM to include data integrity, data quality, entity resolution, matching, data integration, governance, metrics and analysis. The topics discussed should also include work flow (management of data and analysts), translation management, data structuring, data profiling, duplication removal, data change management, verification contact management, etc.

The MDM and PIM software industry needs to take a step back to understand actual day to day business requirements of data management to achieve Master Data Quality. Lesson one is that data is created and supplied by many sources in many different formats at various quality levels. Data is created by engineering, submitted by integrators, manufacturers and suppliers. To add to the complexity of the information flow, data is introduced into businesses systems in different departments (engineering or purchasing or maybe plant from maintenance) with different data requirements to meet the needs of that job function. Now the next dynamic is mashing new data to existing legacy data in a number of systems to ensure no duplicates are created, managing obsolete / recommended use and functional equivalents. The old philosophies of a PIM or MDM software to “hold, provide search functionality and maybe a shopping cart” isn’t going to meet the true requirements of the new definitions of Master Data Management.

To meet the new definitions the MDM or PIM software needs to provide horse power to electronically and intelligently processing data to identify exceptions for manual intervention by an analyst. Data should be processed one time to ensure that the data record will be enriched to meet the requirements of the enterprise and then the record is moved to a maintenance program (managed also by the MDM or PIM software). The processing of data needs to be efficient and cost effective, from my perspective the cost of data management should be covered by the cost saving achieved by MDM management.

I look forward to the discussions as the definition of MDM is expanded to include data quality, data governance, data provenience as the software industry provides the intelligence, functionality and business processes to cleanse, enrich and management data for my client to ensure their ability to make confident business decisions based on data integrity and accuracy.

Here is to the future of PIM and MDM!

Jackie Roberts

The requirements for our clients business requires the complete documentation of spare part record change history including: Spare parts list submitted by, equipment used on, location of equipment, verification and data enrichment including who verified, change in information, when, etc. Why is this information important?

1. Spare Parts List – The supplier submitted spare parts list should be made a mandatory requirement for equipment design and build. In order to support a maintenance organization all suppliers should submit a full bill of material with recommended spare parts identified for the equipment they plan to deliver. The supplier requirement should include the original manufacturer for each spare part. Additional information tracked should include who submitted, file name, equipment name, equipment warranty, terms of warranty, when submitted and all contact information.

2. Use on Equipment – each spare parts list should include equipment part or model number, standardized name and a category of equipment. The standardized naming conventions are extremely beneficial for multi-facility maintenance use and will support common tasking procedures.

3. Location of Equipment – this information is essential for the export to a CMS maintenance system enabling spare parts to be set up for maintenance, work orders created and tracked and asset management.

4. Verification – is essential for accuracy of data quality. The verification process of a spare part is sometimes a true investigation. We receive data with suppliers listed as the manufacturer, partial part numbers, conflicting descriptions, incomplete descriptions, etc. Each data element change should be documented with when changed, who revised, what was changed and why.

5. Data Enrichment – What does the full enterprise (purchasing, engineering or maintenance) need to support the business activity? A spare part record should be touched 1 time and all information required should be included at the time the record is set up. Data Enrichment will include a reference to a class (category), required attributes to describe the part supporting the technical long description, estimated price, ECCN (Export Compliance Classification Number), UNSPSC® (United Nations Standard Products and Services Code®), lead time, warranty, terms of warranty, tasking information, etc.

In order to implement an accountable data governance program and useable data structure, a well planned data mapping should be documented for legacy systems of the enterprise. A complete data governance program will enable new efficiencies for data processing and the management of improved business processes such as parts sharing, identifying critical spares, strategic spare parts purchasing, and warehousing.

If we’re talking about a large company then inevitably with this new system comes the monolith project with whole organizations of people and processes, projects and documentation. The compulsion is to be sure that everyone, everywhere who has any relationship to it has their input and their needs accounted for. Along the way, the cost of implementation and other peripheral indirect costs have likely negated a great deal of at least any short term savings. Not to mention the potential increase in continuous maintenance costs and loss in performance. These are a few things I’ve learned from experience and I welcome yours.

Always have a specific objective when planning for development or evaluating software to purchase that overrides all others. Start with something like a mission statement, “We need this new system for….”

Determine the Real Needs. Try to separate the “must haves” from the “nice to haves”. Bells and whistles are great but there needs to be a true benefit. Seek a balance between development time, software performance, hardware performance and user experience. I always try to put special emphasis on the user group which stands to benefit the most. Having many users who can do their job faster and more efficiently can add up to real savings versus the few users who have a special need which bogs down the project and performance.

Change is inevitable. If some requests for additional features come along, evaluate them against the mission objective. There is nothing wrong with listening and investigating ideas for project add-ons as long as the benefits outweigh the costs in time and money, but there needs to be a limit or you’ll never complete the project. Good ideas can always be implemented later if it makes sense then you’ll have the benefit of the research already done, but be quick with the research. Evaluate the impact for doing it now or waiting. Here are some good questions to start with: 1) How much more money?  2) Would this be faster/cheaper for programming to do it now versus waiting and doing a more complicated enhancement?  3) Is the impact to the users great enough to warrant it?

Know the roles. Good ideas can come from anyone. Every project must have a project champion who makes the final decisions (and live with them) and also eliminate roadblocks. You need a user advocate who has done the job and knows what it takes. Have programmers who possess both talent and vision, not just code crunchers, and listen to them.

Have good documentation, and “Good” is subject to interpretation. This is another area where the KISS principle is very often not utilized. If you have to hire ten people to sit in meetings just to maintain your documentation you’ve probably overcomplicated it and certainly increased your project cost. I try to start with these principles:

1. Document the people on the project and their responsibilities. Let there be no question as to who does what.
2. Everyone who has a job to do needs to understand what they need to do and have the documentation to reference.
3. Keep the language simple. Focus on getting the point across. If it takes a rocket scientist to understand it you’ve failed.
4. Of course, document the issues, decisions made, by whom etc. but be sensible. Document enough to cover for the “he said/she said” but content is most important. No bonus points for flash.
5. Know who is supposed to have what done and when. Another obvious one here but I see too often where target dates are determined top down with little or no thought to cost or the tasks. Don’t let the tail wag the dog. Pushing hard to get the job done is fine but be realistic. Listen to the people who know before making bold predictions.

I have had experience working with single business home-grown classification structures and third party developed structures for purchase, currently I have chosen an open and public classification structure provided by ECCMA (www.eccma.org). This is beneficial to the customers that I support ensuring that they will always have access to the classification structure sometime referred to as the schema used to classify their data.

Implementing a classification requires setting up Identification Guide (IG) to establish the template definition to technically describe the product or service with enough information to support engineering, maintenance or purchasing while recognizing the limitation of software short and long description required character lengths. The IG template supports and simplifies the required information request to the manufacturer and suppliers to verify all information by our analysts to standardize the description.

To create an IG, we search the ECCMA class list; fortunately many of the classes are established. As the IG is set up we will use the ECCMA established class name convention; this will ensure that every item will be setup with the same name and format, every ball bearing item submitted will be classified as a BEARING, BALL.

The next step is to set up the properties required to describe the BEARING, BALL and for each property designated the data type requirements such as numeric, text string or designated unit of measure. The property value requirements for a BEARING, BALL might include TYPE, BORE DIAMETER, OUTSIDE DIAMETER, WIDTH, DYNAMIC LOAD CAPACITY, STATIC LOAD CAPACITY, MATERIAL and so forth. Our analysts will verify the data to the original manufacturer sometimes using xml to exchange the product information referred to as “Cataloging at Source”, the information requests are standardized and remove much of the quality issues commonly found in a non-standardized data verification or description process.

The property value description build is controlled by the sequence number of each property Item data that will make it’s way into a length restricted description field we place the most important information in the begin of the auto generated description.

Setting up the Identification Guides requires upfront strategic planning and detailed work, as you can imagine that a classification schema can be up to 10,000 classes depending on the industry but it provides a multitude of benefits including standardized requirements, a road map for our analysts to facilitate the process, improved data management reporting / metrics and enhances language translation for the global organization.

The first step is to develop the Identification Guide (IG) in order to baseline the properties needed to best describe the class. For example, let’s take the class of SCREW, SHOULDER and the properties TYPE, MATERIAL, FINISH, THREAD SIZE, DRIVE SIZE, SHOULDER DIAMETER, SHOULDER LENGTH, THREAD LENGTH, HEAD DIAMETER, HEAD HEIGHT, SHOULDER LENGTH TOLERANCE, MINIMUM TENSILE STRENGTH, CLASS, HARDNESS RATING and PACKAGE QUANTITY. The IG also provides the information needed for our analysts to acquire properties and our applications to sequence the properties within the short and long descriptions that are built:

SCREW,SHOULDER – | TYPE: HEX HEAD | MATERIAL: 18-8 STAINLESS STEEL | FINISH: PLAIN | HEAD STYLE: HEX | THREAD SIZE: 3/8-16 INCHES | DRIVE SIZE: 3/4 INCHES | SHOULDER DIAMETER: 1/2 INCHES | SHOULDER LENGTH: 2-1/2 INCHES | THREAD LENGTH: 3/4 INCHES | HEAD DIAMETER: 3/4 INCHES | HEAD HEIGHT: 1/4 INCHES | SHOULDER LENGTH TOLERANCE: ±0.005 INCHES | MINIMUM TENSILE STRENGTH: 80.000 POUND-FORCE PER SQUARE INCH | CLASS: 2A | HARDNESS RATING: B85 TO B95 ROCKWELL A | PACKAGE QUANTITY: 2

Each time an item is submitted for coding or processing the item is imported into a master database. Through intervention by our data analysts, the item navigates its way through a number of checkpoints including an auto-suggest to propose a class. The class and properties via the IG are the requirements our coding analysts use to verify the accuracy of the information submitted, to verify the completeness and to acquire the additional information needed to enhance and build an item or spare part description for our clients to base real business decisions.

The implementation of the eOTD is a two process scenario when working with our clients. First, the legacy data is mapped to the class, the item data is profiled, cleansed and enhanced to meet the requirements of eOTD IG, ensuring the client’s data quality goals are met. The updated item information needs to be applied to existing client item data. It is critical that all changes to data be tracked and logged. A properly planned and executed update to legacy ERP and CMMS systems should be initiated to incorporate the enhanced and corrected item information into the user facing systems. This is an extremely critical step as the downstream information flow will affect systems and uses such as inventory re-distribution, purchasing and contract management, engineering bills of materials and maintenance schedules. A thorough and complete mapping of data through the enterprise should be used to understand data flow across all business units. The mapping should include data entry points and data use points through all departments which set up all of the cost saving pay points as the data processing is streamlined.

The second process is an on-going data maintenance plan for new items that are introduced into the organization. This process should start at the introduction of item information into the system. All items and spare part information should be verified with the manufacturer and classified to the eOTD before setup or use in any system. The length of time the coding process requires is a critical element as the item or spare part information should be as complete as possible while at the same time be ready and waiting for the buyer to put the item on a contact or a maintenance employee to setup the tasking information in the CMMS for a piece of equipment. The only requirement for the employees who use the information after its initial entry into the system is to perform the actual requirement of their job and not to decipher a cryptic unstructured description.

If the items are pre-processed using the eOTD and the associated ISO standards, every item and spare part will be structured and standardized. The engineering, purchasing and maintenance departments will focus on the core of their day to day specialized responsibilities instead of searching for parts or dealing with trying to purchase items that a supplier does not recognize or have to acquire the missing information.

We all agree on some of the basic benefits both in process and cost such as reducing inventory with the identification of duplicate items, facilitation of inventory sharing and internal purchasing programs, reduced employee time searching for parts, common spare part usage strategies, reduced downtime in manufacturing equipment due to lack of information availability and ability to manage using a just in-time inventory model. The eOTD and its Identification guides are the building blocks and the roadmap to achieving structured and accurate data that can be reliably used to base real world decisions.

For more information on the eOTD please visit www.eccma.org.

Here is the million dollar question, this is one scenario: Over a million records in a year, legacy and new records submitted for processing from 2,500 different users and two different business processes (single submit and BOM extract). What technology would be required to intelligently automate the processing of these records to a Master Data Quality Standard?

Remember this is an on-going maintenance process, not a one time migration of non-cleansed data to a new ERP or maintenance system, nor am I referring to parsing the records into different fields of the new ERP system but ensuring that the records are verified, structured, properly attributed with full descriptions and additional information to support the business needs.

First, let’s look at the Wikipedia definition of Product Information Management (PIM) “PIM systems generally need to support multiple geographic locations, multi-lingual data, and maintenance and modification of product information within a centralized catalog to provide consistently accurate information to multiple channels in a cost-effective manner.”

Future PIM software purchasers, what evaluation methods are you using to ensure that your PIM software purchase will support the continuous update and flow of data for your entire enterprise system? Here are some items to take into consideration during your evaluation, these are all items that I ask about and would recommend that you request the answers in writing:

1. How is the change history of the data stored in the system and how easily can it be retrieved?
2. Has the performance of all modules of the software been tested and what is the base line?
3. Request references (at least three) for each module of the software.
4. What is the software product work flow and how is the data processing assigned to employees?
5. Ask to review the documentation and take the time to review; this should be a window into the complexity of the system.
6. Request the design process model and how the software company incorporates customer feedback?
7. What is the bug fix process? What is the quality system to implement a bug fix?
8. What is the software company’s philosophy on customizations at your cost?
9. How is language handled? Translations referenced to a master record?
10. If the software solution is multi module system, how are the master records referenced through
the entire solution?
11. What are the long term design strategies or road maps for each module of the software solution? Ask for the earlier road maps and the software release note to evaluate the how well the software company plans and implement updates to the systems.

And I can go on and on, the licensing; customizing and implementing software in your environment can be extremely costly and time consuming, does Caveat emptor “Let the buyer beware” work in the business world or is there a “Lemon Law” when purchasing software?

So what can be done to insure profitability, or least stability, until growth returns? Control and further reduce costs. Already been there, done that? You have cut staff, benefits, wages, renegotiated prices and terms with suppliers, cut services, slowed production, cut inventories, everything you can think of. Are you sure? How well do you manage your Enterprise wide Master Data Indirect Materials / Commodities spend? What? Everything you buy that supports your facilities and the build of your products. Most large manufactures manage direct material precisely but don’t have an organized approach to their full advantage throughout the Enterprise to strategically manage indirect materials. A solution, fully implemented, provides a number of benefits:

1. “Cleansed” data, eliminating duplication of the same item coded to several different part numbers.

2. Consistent pricing for each and every part / component verified to the OEM level with lead time and warranty information. Minimizing your need to buy spare parts / commodities from distributors or your build sources.

3. Enterprise-wide material management to the department level in every Manufacturing Operation.

4. A reuse or repurposing of excess inventory in Manufacturing Engineering.

5. Able to search inventory with standardized part naming conventions and in multiple languages.

Bottom-line, an aggressive Enterprise wide well executed strategy can and will save your company significant dollars in the first 12 months of implementation. That’s 2010 folks….

Here are a few data management tips:

1. Data needs a simple way to be imported into the system. Data comes from a number of sources so a dynamic mapping and import procedure to an internal processing area is useful for data analysis.
2. Yes, there needs to be an area to work on data before it is promoted to a Master Data Status. Software developers need to understand that data is never in a pristine state ready to be entered as a Master Data Record. Never!
3. Data processing requires a managed work flow through the system. Imagine the issue to have thousands of records for analyzing and many employees trying to manage who has what records outside the system. Just not functional work scenario.
4. Never copy data from one software module or grid to another, always reference. Cost per record to manage the data is increased every time a person needs to manually update an aspect of a record more than once.
5. Performance of the software is imperative. To really capitalize on software and technology reporting and analysis need to be done on thousands of records at a time. Time is money.
6. Provenance tracking is extremely imperative especially when “Cataloging @ Source” is the foundation to the quality of the record. Data should be identified with history: where the data originated, contact information, data and time, a revision level, file name, all associated records on the file, etc. MDM system developers, can you start to see the importance of this information?
7. Data needs to be cleansed and profiled; it is important that the software processing tools understand all aspects of the data. For instance search rules should not be so rigid that it takes an analyst manual actions to find a duplicate record because of an extra space or a slash. A worse case scenario is to take the data out of the system to work the data in excel, I am not going to even comment any more on that scenario except that it is totally unacceptable to remove data from a system to try to normalize it. Remember there is a lot of data brought into the business and the cost to manage the data is not core to the primary business, it is an indirect cost. The solution is not outsourcing to a “low cost, low skilled” worker in another country when much of the preprocessing can be done at the expense of CPU time.
8. Data changes, if you have a number of different modules in your software package what is the strategy to support aggregation of the changes to the different business units using the data? Does your software only update in one module and the other modules are in an out of sync situation? Again remember software should be designed to simplify the processes to support the business needs.
9. We live in a global economy language translation and localization of data is more important now than ever. What are the methods translate and maintain localized data?
10. Reporting and exporting of information is critical. It is a requirement to export a segment data set to send to a business customer or run a report of the activities of the work. A MDM system must be able audit data activities through the complete process of import through promotion to a master record.

I am a firm believer that software should not dictate a business process but should be designed to streamline and add efficiency to lower the cost the activity. If you are designing MDM systems, your team should include experts in data management, data quality and business process expertise with applicable experience. Businesses should not be paying for customizations to your software to be support basic 101 management of data.

What is your Life Cycle Data Management Strategy?

1) Drawing Libraries – The items in the library need to be cleansed and profiled to a classification schema. The schema requires standard naming conventions and technical descriptions. The schema can be designed within your company, priority purchased from another vendor or you can opt for using an open classification dictionary for public use such as the ECCMA eOTD.

2) Common Component Listing – provides a listing of preferred components that support the inventory management strategies for your organization. All equipment designers and builder are required to use the common components identified. Note: common components are set up in the drawing libraries.

3) Spare Part Acquisition – Place the components on purchasing contacts at the beginning of design, this will facilitate the ease of spare parts planning and purchasing. An item on contract provides purchasing the data needed to run analytical algorithms in order to better negotiate pricing organization wide. If the item is set up accurately to a standardized classification dictionary with technical descriptions only one time the whole organization can realize the benefits of the Life Cycle Data Management Strategy.

4) Inventory – supports optimal inventory management by promoting the ability to plan stocking levels and strategies with nearby facilities. Think about the implementation of spare parts sharing or an internal purchase first program. The most important requirement is the standardization or normalization of the data; the part needs to be classified only one-way and should be shown in every system the same way.

5) Maintenance –The use of standardized components coupled with a data management strategy allows the organization to streamline the number of different components used to serve the same function on different equipment. Also reducing the number of parts in inventory and maintenance management tasks.

Life Cycle Data Management Plans starts with component standardization and cleansing the data in your equipment drawing libraries and all downward systems including maintenance. This strategy avoids duplicate inventory items and at the same time promotes an internal purchase philosophy that puts a priority on inventory sharing before issuing supplier purchase orders. Standardizing inventory with information elements such as predefined stocking levels, identification of critical inventory, functionally equivalent item identification and purchasing analytics as well as enhanced vendor management are all necessary steps for a manufacturing business to remain competitive in today’s world of lean low overhead manufacturing.

The data quality issues that industries around the world are experiencing have occurred as a result of many years of manual inventory and purchasing record maintenance, through mergers and acquisitions of companies and business units as well as data migrations from various legacy systems into new fangled ERP black holes. There are a number of reasons why.

A common data trap frequently fallen into is assuming that just because you are implementing a new ERP system your organization will now have quality data. Remember the old computer motto – “Garbage In, Garbage Out”. Let me tell you based on first hand experience that there is nothing “sexy” about bad data when the production line is down or any other time.

Data Cleansing and Data Profiling is a very tedious and detailed oriented service. There are a number of key rules to follow whether the profiling and cleansing work is done internally or outsourced to someone who specializes in data cleansing. Here are some rules to consider before a project is started:

1) Conduct a detailed and comprehensive data mapping through all internal systems including engineering, purchasing, asset management, plant inventory management, etc. The goal is to standardize and document all data sources within the enterprise one time and ensure that each department is accounted for and determines what data elements are required to complete their business required tasks.

2) Build a central data cleansing database and make sure all locations using each item are referenced. This ensures that updated information will be passed back to the various legacy systems. You will need old information and updated information for this stage of the process.

3) The data cleansing database should include a balance of electronic scripting for data corrections and manual auditing. A solid process for answering questions needs to be set up. My preference is that the system should use a web utility that tracks data change history and other data related information such as contact information, issue resolution status, classification, questions and answers, etc.

4) The data needs to be referenced to a classification schema and a standard implemented for descriptions and properties. The schema can be designed within your company, priority purchased from another vendor or you can opt for using an open classification dictionary for public use such as the ECCMA eOTD.

5) Free text is not our friend in the data standardization world. If all possible use a system that has built in data rules and ensure anyone entering data into the system understands the standards and the importance of quality data in addition to the high cost to businesses using bad data.

6) Data Cleansing and Profiling the proper way is not “cheap”, but the cost of cleaning the bad data is always less than the expenditures incurred by cleansing your data multiple times or continuing to operate your organization based on erroneous information generated from one or multiple dirty databases.

Cleansed data permits the removal of duplicated inventory items, an internal purchase philosophy that puts a priority on inventory sharing before issuing supplier purchase orders, standardizing inventory with predefined stocking levels, identifying critical pieces of inventory, identifying functionally equivalent items, use of engineering component standardization libraries and facilitates purchasing analytics as well as enhanced vendor management.